Coaching Client Stories

PerformWell's clients are typically forward-thinking professionals wanting to improve their personal performance, including:

  • World class athletes and aspiring professionals
  • Entrepreneurs and business leaders
  • Celebrities and other professionals

Here’s what they say about working with the UK's leading Performance Coach, Paul Burden:

Sports Success Testimonials

Sport Success – Chris Wood, Ranked Top 50 Golfers in the World

Pic Chris Wood Golf Professional PGA Psychology of Success Coach

“I’ve worked with several ‘psychologists’ since i was around 14 years old but have never come across anyone like Paul. I will admit I was sceptical when I was first told about some of the things that might come up, but now I can say it has been one of the best additions to my support team I’ve ever made.

“Paul Burden will help me achieve everything I want in my career. Every time I’m home I want to see him to continue the work we have started because it’s so exciting where we are going…” Read more >

Chris Wood – Ryder Cup and European Tour Pro Golfer

Sport Success – Amanda Lightfoot, Olympian Team GB

Amanda Lightfoot TeamGB Olympic Biathlete Performance Coaching High Performance

“After our first session together I felt more confident and excited about achieving my goals and the impossible now seems possible.

“Paul has helped me overcome the things that have been holding me back in my sport by changing my mindset. It’s incredible what he can do and I fully recommend him.

“I’m excited to see how far we can go and my belief in myself from before to now has increased massively. Thank you Paul…”

Amanda Lightfoot – Olympian Team GB Biathlete

Sport Success – A World Record & 7 Gold Medals

Pic Phil Muspratt Swimming Confidence Coaching Sports Success Anxiety Stress Performing Under Pressure

“I owe a lot of my success this weekend, especially my gold in the 100m freestyle, to Paul Burden, who has helped me a huge amount since I nearly quit the sport in mid-March, so I dedicate that win to him.

“Literally by the end of our 1st session any signs of anxiety and depression had disappeared and my motivation was back at top level. I urge anyone who is suffering from motivational or self belief problems to seek his help. The way he has aided me with my swimming is immeasurable.

“If you want to overcome setbacks and achieve your goals I would absolutely recommend Paul Burden – It’s the best thing I’ve ever done…

Phil Muspratt – World Record Holder

Sport Success – Grand Prix Racing Driver

Dino Zamparelli Podium Racing Success

“Competing at a high level in Motorsport, it is essential that I have the right people around me to achieve the maximum every race weekend.

“I’ve worked with Paul several times over several years, and after each session, I feel invigorated, confident, strong and ready to attack. He always has a way of making me feel more confident and ready for when I step inside my racing car.

“Paul knows what he’s talking about, but he also knows how to make the sessions fun and interactive as well!

Dino Zamparelli – Grand Prix Racing Driver

Sport Success – Freediving British Record

Sports Success - Free Diving - Rebecca Coales - Paul Burden Performance Coach

“Paul guided me through a series of powerful goal setting exercises giving me the motivation and confidence to aim for a new British Freedive record.

“He supported me in overcoming mindsets that were limiting my performance, and I went on to set a new record with ease.

Rebecca Coales – Freediving British Record Holder

Entrepreneur Success Testimonials

Entrepreneur Success – Owner, Chairman, CEO, Non-Exec Director

Business Performance Coach

“Within a few short months the results included resolving difficult business issues, being appointed as Chairman of a prestigious UK organisation and achieving better work life balance.

“The transformation has been fantastic, I am revitalised, clear in my objectives and I feel that the constraints that have held me back for years have been removed. With Paul’s help I finally feel that I can reach my potential.”

Peter Dawes-Huish – Owner, Chairman, CEO, NED

Entrepreneur Success – Business Owner


“Working with Paul has been transformational. In business we are seeing significant success due to Paul’s techniques and on a personal level I am living a much more balanced, fulfilling and enjoyable life.

“I feel I have clarity on what I want to achieve and a process to achieve my goals. I feel lucky to have worked with Paul in my early 30’s as I hope to have many years ahead of me to succeed in ever growing goals I set myself. Thanks Paul.

David Telford – Business Owner and Co Founder at Koan Ltd

Entrepreneur Success – Business Owner

Michael Henry Creo Property Maintenance

“2020 was a year like no other. I, like everybody else had new challenges and difficulties which seem to pop up week on week... Working with Paul allowed me to develop the mindset to face the challenges head on while still thriving in my professional and more importantly (to me) personal life... I have now implemented everything I learnt, have completely transformed my business and entered new and exciting markets.” 

Michael Henry, Managing Director at Creo Property

Entrepreneur Success – Business Owner

Executive Coaching - Executive Success - Andy Paterson-Jones - Paul Burden Performance Coach

“Wherever you are in life. Stressed, anxious, frustrated… he can help. Even if you are mightily successful and your focus is on maintaining your motivation, Paul will support you.

“There are no half measures with Paul. He is going to go deep with you. Look at some of the influences and experiences that have shaped you. Study them. Challenge them. Free you from limiting beliefs and behaviours.

“Paul works with top professionals in business, the media and sport. He gets results. He will help you achieve great results in your professional and personal life.

Andy Paterson-Jones – Owner of New England and London Gentleman Brand Consultancies

Entrepreneur Success – Business Owner

Executive Coaching - Executive Success - James Ross - Paul Burden Performance Coach

“I worked with Paul on an issue that had affected my time management for many years.

“After only one session Paul was able to help me completely resolve this and effectively give me back around 3 hours a week which is allowing me more quality time with my family. To me this is so important in a busy working week, and for this I can not recommend Paul highly enough…

James Ross – Owner of James Ross Healthcare

Professional Success Testimonials

Executive Success – Programme Director

Executive Coaching - Executive Success - Frederic Laine - Paul Burden Performance Coach

“I benefited from an Executive Success Program with Paul in 2014. I want here to highlight the step change Paul enabled, opening new opportunities.

“I wanted to increase my performance while coping with chaos in large and complex projects. Clear strengths in my profile such as “work hard” and “be perfect” were in effect hindering me from stepping back. In the frame of my career development I decided to turn it into an opportunity to learn and improve.

“Paul guided me, and eventually increased my ability to focus on success beyond project setbacks and gain work/life balance. I developed as well my capacity to turn difficult situations into win-win situations.

“I definitely recommend working with Paul for anyone willing to increase his efficiency and performance. You’ll also appreciate his coaching style. Thank you Paul.

Frederic Laine – Program & Supply Chain Leader Airbus Americas

Executive Success – Editor UK Publication

Helen R Get Confidence Building

“I did my first TV interview today, shot in portrait & close up shots, which before would have been a major challenge.

“Instead I felt comfortable, confident and told myself I was fantastic! Thanks so much Paul….”

Helen Rossiter – Editor

Professional Success – PR Consultant

Executive Success - Executive coaching - Angela Belassi - Paul Burden Performance Coach

“I worked with Paul to look at ways to improve my business confidence and better attain my goals.

“I found Paul to be insightful and he helped me to become more aware of my behavioural patterns, the underlying reasons for them and then ways to tackle them.

“With greater awareness alone I was able to make some noteworthy changes. By continuing to work with Paul, I developed the confidence to go for goals I’d previously thought were out of my reach.

“I’ve already seen an improvement in my business, but also I now feel more relaxed and able to ‘switch off’. Whereas before I’ve made excuses for not taking action, I’m now raring to go. I have a list of things I’d like to try and I’m steadily ticking them off…

Angela Belassie – Owner of PR The Write Way

Professional Success – Gym Owner

Tom Lakos - Stress Anxiety

“I have to say I was not expecting the result to be this quick. Paul gave me clarity and knowledge on how to deal with things in my situation, he did not tell me what to do, he was just guiding and listening very well!

“He has a very depth knowledge in his field and I already recommended him to some of my clients who are suffering from stress, anxiety and frustration. I will definitely will use his services again to perform well in my profession! Thanks for your help Paul! :)”

Tom Lakos – Owner of ProTom Personal Training

Professional Success – Physiotherapist

Executive Coaching - Executive Success - Birgitte Hoff - Paul Burden Performance Coach

“Within the first session he had identified the cause for my behavior and following his treatment I was left feeling totally transformed. It had a dramatic influence on my confidence and also changing areas of my behavior I wasn’t expecting it to effect! I highly recommend Paul.

“I would certainly recommend Paul to anyone, I found his treatments fascinating and very effective. I had 2 sessions with him for a lifelong issues I had had with blushing and lacking confidence.

Birgitte Hoff – Physiotherapist

Professional Success – Miss Universe GB, TV Presenter and Reality TV Winner

Pic Media Success Media Training Gain Clarity of Mind, Build Confidence

“Paul’s coaching enabled me to focus on my goals, make crucial decisions and most importantly relax with a clear focused mind…

“After every session I feel like I’ve just been on holiday – relaxed, enthusiastic and full of a zest for life…

“@PaulxBurden You are incredible! Time to achieve DREAMS!

Amy Willerton – Miss Universe GB, TV Presenter & Reality TV Winner